With over 15 years of experience, Rodney Passé has brought stories to life across global campaigns for major brands such as Apple, Google, Gucci, and Nike, as well as collaborations with music visionaries including SZA, Westside Gunn, Earl Sweatshirt, and J. Cole. His work gives breath to stories and moments that translate the everyday into the extraordinary through cinema. Through a deep exploration of culture, aesthetics, and beauty, Passé builds narratives from the ground up—bringing them to life with intention, care, and cinematic precision.

With a commitment to pushing creative boundaries while honoring timeless storytelling, he crafts powerful visual worlds that elevate brands, artists, and cultural moments alike. By transmuting raw ideas into resonant imagery, he creates poignant, emotionally charged pieces that reverberate across time, space, and identity—inviting all people, from every walk of life, to see themselves within the story.